Tobin, O'Connor & Ewing has been providing quality legal services in the Washington, DC metropolitan area since the firm's formation in 1993.

A large conference loomed on the horizon and the firm needed new marketing, stationary, advertising material. To stand out in an industry viewed by many as staid, sedate and simply uninviting, XianStudio, LLC suggested a crisp, clean and modern design approach.

The solution also included five stepped inserts, each specifying one or two areas of expertise. In future updates, only one page will need to be reprinted instead of the entire project, potentially saving the firm thousands of dollars in future printing costs.

A run of 1,000 was ordered and the conference was a success. A matching partner announcement was also created a few weeks later.

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